We’ve all been there - staring at a task we know we need to do, but somehow, we just can’t bring ourselves to start.
Instead, we scroll through social media, clean the kitchen, or convince ourselves we’ll feel more "ready" later. But later comes, and the cycle repeats.
Procrastination isn’t just about being lazy or undisciplined. More often than not, it’s an emotional response—our brain’s way of avoiding discomfort.
Interestingly, research shows that we don’t procrastinate because we’re bad at managing time; we do it because we’re trying to manage our mood.
Tasks that feel overwhelming, boring, or stressful trigger avoidance, and the relief we feel when we put them off reinforces the habit.
The problem? The longer we delay, the worse it gets.
This is where Behavioral Activation, a concept from Cognitive Behavioral Therapy (CBT), offers a fresh perspective.
Instead of waiting for motivation to strike, Behavioral Activation suggests we should start first—no matter how small the action—because motivation follows action, not the other way around.
This idea is backed by neuroscience: initiating a task can trigger dopamine release, making it easier to keep going. Studies have found that simply getting started can reduce anxiety and increase productivity.
Let’s break it down.
Action comes first—motivation follows.
Ever notice how even the thought of starting a dreaded task makes you want to do anything else?
Suddenly, organizing your sock drawer feels urgent. You tell yourself, I’ll start after one more episode—but deep down, you know that’s a lie. So why does this happen?
It all comes down to how our brains are wired.
We’re designed to avoid discomfort.
The moment our brain detects something unpleasant—stress, boredom, fear of failure—it sets off an internal alarm. The amygdala, the part of the brain responsible for processing emotions, jumps into action, sending a signal: Danger! Avoid!
This is great if you’re facing a real threat, like a hungry bear. But when the “threat” is just an unfinished report or a workout you don’t feel like doing, the brain still reacts the same way.
The irony? Avoiding the task doesn’t actually reduce stress—it just postpones it. And that’s where the avoidance loop begins.
Here’s how it works:
It’s a nasty cycle. And the more you avoid, the stronger the habit becomes. Your brain learns that procrastination brings short-term comfort, reinforcing the urge to delay even more next time.
Studies show that taking even the tiniest step toward a task reduces anxiety and increases motivation.
This is because of something called behavioral momentum—once you start, your brain shifts gears, and suddenly, what seemed impossible feels a little easier.
Dopamine, the brain's "feel-good" chemical, also plays a role. We often think of dopamine as the reward we get after we accomplish something.
But in reality, dopamine is released when we take action—not just when we finish. That means the simple act of starting can actually create motivation, rather than waiting for motivation to magically appear.
Ever notice how once you finally sit down to write that paper, clean the house, or start your workout, you actually want to keep going? That’s dopamine at work.
So if we know this, how can we use it to our advantage? The answer lies in Behavioral Activation—the simple but powerful idea that action leads to motivation, not the other way around.
And the best part? You don’t have to feel ready to start. You just have to start.
Let’s talk about how to do that.
If you’ve ever thought, I just need to feel motivated before I start, I hate to break it to you—but that’s a trap.
Motivation is fickle.
It’s unreliable.
It shows up when it wants and disappears the moment something feels difficult. Waiting for motivation is like waiting for perfect weather to go outside—you could be stuck forever.
This is where Behavioral Activation (BA) comes in.
Imagine this: You’re exhausted, stuck in bed, feeling low.
The last thing you want to do is get up and go for a walk. But if you force yourself to stand up, put on your shoes, and step outside—something shifts.
Your energy picks up.
Your mood lightens.
You might even start enjoying yourself. This is opposite action in play—doing the thing you least feel like doing to break the cycle of avoidance.
This approach isn’t just psychological theory; it’s backed by neuroscience.
Research shows that taking small, intentional actions can:
Once you get moving, your brain rewards you with dopamine, making it easier to keep going.
Ever heard the phrase, action breeds clarity?
There’s a reason for that. Author Mark Manson calls this the "Do Something" principle—instead of waiting for inspiration, just do something, anything, to break the inertia.
Here’s an example: You need to write a paper, but you have no idea where to start.
Instead of waiting for a burst of creative genius, you write the worst, most nonsensical opening sentence you can think of. Congratulations—you’ve started. Now your brain, already engaged, will naturally push you forward.
The key takeaway? Action, no matter how small, creates momentum. And momentum is what gets things done.
So how do we apply this in real life? Let’s get practical.
Alright, so we know that action sparks motivation.
But how do we actually put this into practice—especially when the task feels massive? The trick is to lower the barrier to entry. Instead of focusing on the entire mountain, just take the first step.
Here are some simple but powerful strategies to break through procrastination and get yourself moving:
Tell yourself, I’ll just do this for five minutes.
That’s it.
Just five minutes of writing, exercising, cleaning—whatever you’ve been avoiding. Once those five minutes are up, you have permission to stop.
But here’s what usually happens: you don’t stop. You’ve already overcome the hardest part—starting. And since your brain is now engaged, it’s much easier to keep going.
Psychologists call this the Zeigarnik Effect—our brains don’t like unfinished tasks. Once you start something, a little mental itch keeps reminding you to continue.
One of the biggest reasons we procrastinate is that a task feels overwhelming.
Instead, shrink the task down to the tiniest possible step.
By reducing the mental weight of a task, you eliminate resistance.
Often, that tiny step is all it takes to build momentum.
Let’s be real—some tasks are just boring. But what if you could pair them with something enjoyable? That’s the idea behind temptation bundling.
By linking a “have to” with a “want to,” you create a built-in reward system that makes the task less painful—and maybe even enjoyable.
5 Helpful Ways Temptation Bundling Can Benefit Your Life
Ever noticed how brushing your teeth doesn’t feel like a chore?
That’s because it’s a habit—it’s automatic. Habit stacking helps you attach new behaviors to existing ones so they become effortless.
Try this formula: “After I [existing habit], I will [new habit].”
Over time, these small actions become second nature.
Ever put off tiny tasks—replying to an email, putting away laundry, making a quick call—until they pile up into a mountain of stress?
If something takes less than two minutes, just do it immediately.
It saves mental energy and prevents small tasks from becoming overwhelming.
The bottom line? Starting is the hardest part. But once you take that first tiny step, your brain shifts from resistance to momentum. Instead of waiting for motivation to strike, create it through action.
Now, let’s talk about the emotional barriers that hold us back—and how to overcome them.
Okay, so we have the strategies—but what about the mental roadblocks?
Because let’s be honest, sometimes the issue isn’t just the task itself. It’s the emotional weight behind it.
Procrastination isn’t just about time management—it’s about emotional management. To truly break free from it, we need to address the psychological roadblocks that keep us stuck.
This is a big one. Somewhere along the way, we convinced ourselves that we need to feel motivated before we take action. But the truth? Again, (and it’s worth repeating) action creates motivation, not the other way around.
Think about it—how often do you really feel like working out, studying, or tackling your to-do list? Probably not often. But once you start, something shifts. That’s because motivation is a byproduct of momentum.
The trick is to stop making emotions the deciding factor. Instead of asking, Do I feel like doing this? try asking, What’s the next small step I can take?
One of the sneakiest forms of procrastination? Perfectionism.
It whispers, You can’t start until you have the perfect plan. Or worse, If you can’t do it perfectly, don’t do it at all. So instead of making progress, we stay stuck—paralyzed by unrealistic expectations.
Here’s the truth: imperfect action beats perfect inaction every single time. Progress matters more than perfection. No first draft is flawless. No project starts out perfect. The real magic happens in the doing.
If perfectionism is holding you back, try the “bad first draft” rule—give yourself permission to do something badly, just to get it out of your head. Once you have something to work with, refining it becomes so much easier.
A lot of procrastination comes from fear of failure—that deep-seated worry that we’ll mess up, fall short, or embarrass ourselves. But avoiding the task doesn’t eliminate failure—it just delays it.
Here’s the mindset shift: Failure isn’t the opposite of success. It’s part of it. Every expert started as a beginner. Every successful person has a history of mistakes. The only way to get better is to do the thing—mistakes and all.
Instead of seeing failure as proof that you’re not good enough, try this reframe:
How often do we guilt-trip ourselves when we procrastinate? Ugh, why am I like this? I have no discipline. I’m so lazy.
But studies show that self-criticism actually increases procrastination—it makes us feel worse, which makes avoidance feel even more tempting. The solution? Self-compassion.
Next time you catch yourself procrastinating, try this instead:
When we treat ourselves with understanding instead of shame, it becomes easier to move forward.
At the end of the day, procrastination isn’t about being lazy—it’s about fear, overwhelm, and emotional resistance. But when we shift our focus from thinking to doing, we take back control.
And that’s where real change begins.
So, what’s one small action you can take right now?
If there’s one thing to take away from all this, it’s that action comes first—motivation follows.
Every time we push past that initial resistance, even just a little, we weaken the habit of procrastination and strengthen the habit of showing up for ourselves.
But let’s be real—this isn’t about never procrastinating again. We’re human. There will be days when resistance wins, when distractions pull us in, when we just don’t wanna. And that’s okay. The goal isn’t perfection—it’s progress.
So, if you’ve been stuck in a cycle of avoidance, consider this your sign to break free. Not by overhauling your entire life overnight, but by starting small.
Because the truth is, you don’t need to wait to feel ready. You just need to start. And once you do? Everything gets easier.
So, here’s your challenge: What’s one thing you’ve been putting off? Right now—before you scroll away—take a tiny step toward it. Open the document. Write the first sentence. Put on your shoes. Do something.
Your future self will thank you.
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This was truly great analysis of my procrastination.
Great to hear Kathleen! Procrastination is TOUGH. Keep at it and be patient, as hard as that can be. If it helps, I struggle with it every day and am learning to push through some things and let go of others. 🙂